Episode 67
Top Lessons from 1,000 Entrepreneurs
with Eric Holtzclaw
About This Podcast Episode:
Entrepreneurship is certain to come with a fair amount of ups and downs. Actually, who are we kidding…it’s a white-knuckled roller coaster ride!
Join us as we sit down with Eric Holtzclaw, a visionary Chief Strategist and Principal Partner at Liger Partners in Atlanta, GA.
With nearly 30 years of experience and founder of multiple successful startups, Eric brings a wealth of knowledge on creativity, disruption, and the real grind behind small business success. You’ll gain insights into his creation of a marketing agency and the critical importance of adaptability and seizing new opportunities.
Eric walks us through the daily challenges faced by small business owners. He unpacks the often misunderstood notion of freedom in business ownership, and how entrepreneurs typically end up working harder than ever. He also tackles the “awkward in-between years,” survival strategies, and the significance of working on your business rather than just in it.
Eric’s personal experiences and observations offer invaluable lessons for anyone on their entrepreneurial journey. Listen to gain some great guidance from someone who has lived it!
In This Episode, We’ll Cover:
- 0:04 Lessons in Entrepreneurship and Marketing
- 6:51 Navigating Entrepreneurial Challenges and Growth
- 17:45 Planning for Business Exit Strategies
- 22:35 Understanding Entrepreneurial Mindsets
- 30:01 Entrepreneurial Insights and Learnings
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