Episode 65
Pricing Strategies for Creative Entrepreneurs
with Natalie Freeman
About This Podcast Episode:
Ready to uncover the secrets of strategic pricing and entrepreneurial resilience? Tune in for my inspiring chat with Natalie Freeman, where you’ll learn how to price–and not price–your products.
For creative minds grappling with pricing strategies, this episode is a goldmine. We’ll take a look at some common pitfalls that many creative professionals face, such as underpricing and neglecting business fundamentals.
We’ll guide you through avoiding a pricing race to the bottom and developing a sustainable, holistic business strategy that ensures long-term success.
And we’ve got practical steps to help you boost profitability, common pricing mistakes and explore effective discount strategies that align with broader marketing goals.
This episode is packed with insights that will empower you to master the important art of pricing to build a thriving business.
In This Episode, We’ll Cover:
- 0:04 Entrepreneur’s Journey Through Marketing and Business
- 8:24 Strategic Pricing for Creative Business Owners
- 14:14 Pricing Strategies and Value-Based Selling
- 27:32 Avoiding Pricing Mistakes and Setting Discounts
- 37:00 Strategic Pricing and Promotional Offers
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