Episode 24
The Importance of Content Marketing for your Small Business
with Janice Hostager
About This Podcast Episode:
Are you ready to unlock the power of content marketing to boost your brand’s visibility? Strap in as we break down the tools and strategies that will help you create engaging, educational content that not only attracts new customers but keeps your existing ones coming back for more.
I’ll also share my secret for using content marketing to build a robust email list, a crucial factor in maintaining a profitable business.
We’ll also dive into a bit of Search Engine Optimization (SEO) and why content marketing is so important for being found on the internet. Plus, I’ll talk about how to extend the lifespan of your content through effective distribution and repurposing.
Whether you’re a seasoned entrepreneur, or just taking your first steps in the world of content marketing, this episode is for you. Have a listen!
In This Episode, We’ll Cover:
- 1:33 What is Content Marketing?
- 1:50 Why is Content Marketing Important?
- 5:50 What Types of Content Should I Create?
- 9:16 How Often Should I Publish Content?
- 9:43 Maximizing SEO and Content Distribution
- 9:43 Optimize Content for SEO
- 12:02 How Do I Measure Content Marketing Success?
- 12:48 Where to Distribute it and Repurpose it?
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Results are not guaranteed. Please see earnings disclaimer for more detail.
