Creating an Authentic Brand

When we think about branding, we something think about our logo or our fonts. But branding goes much, much deeper than that. Branding is the definition of who your business is at its core. 

My guest on this episode is Amy Lokken.  Amy is a Visual Presence Designer, and founder of Müd (pronounced mood) Modular, a visual marketing display system. Amy has an innate ability to understand human psychology and how you are showing up on camera is telling your audience who you really are. She loves working with professionals whose values center around quality, self-awareness, and communication, with a desire to improve. 

With nearly 30 years of experience in the design industry, Amy is a 7x international award-winning marketing expert.

She lives in Eau Claire, WI with her husband, Chris, and their super chill 5-year-old Golden Retriever mix dog-son, named, Sammy, while working with professionals all over the world helping them to show up as their best selves while staying on brand.