Episode 17
Cracking the Code of Social Media Marketing
with Curtis Howe
About This Podcast Episode:
Let’s be real. Getting traction on social media can be a headache for small business owners. With frequent updates, changes in the algorithm, and an endless learning curve, it can be hard to keep up with all of it.
But certain aspects of social media will always be the same. That’s what our guest this week, Curtis Howe, is talking about in this episode. Curtis is a social media strategist who has more than 20 years of experience as a serial entrepreneur. He shares his journey from app failure to social media success in the tech and agency spaces.
He underscores the role of customer service and consistent messaging in the social media sphere. With Curtis’ expert insights, we walk through the impact of reviews and the need for businesses to ensure customer satisfaction. He also provides useful advice on how to infuse social media into your everyday life, from captivating your audience to mastering content creation.
Check out this episode to learn how social media can be harnessed to grow your business!
In This Episode, We’ll Cover:
- 0:04 Navigating Social Media for Business Success
- 11:10 Customer Service and Social Media Importance
- 16:22 Getting Started With Social Media
- 20:30 Maximizing Return on Social Media Investment
- 25:06 Social Media Algorithms
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